Specialist - ASO/SEO/AEO

Optimize organic presence across search engines, app stores, and AI-driven answer engines to increase traffic, downloads, and engagement.

Responsibilities: • Develop and implement SEO strategies; conduct keyword research and technical audits • Optimize on-page elements and site architecture; improve Core Web Vitals • Track performance via GSC/GA and SEO tools (Ahrefs, SEMrush, Screaming Frog) • Optimize app store listings (Google Play & Apple) through metadata and testing • Improve app install conversion/retention; collaborate on app performance • Enhance visibility in voice/AI search with structured data and FAQ-style content

Requirements: • Bachelor’s in Marketing/Digital Media/Data Analytics or related field • 5+ years in SEO/ASO/AEO (airline/travel/e-commerce preferred) • Knowledge of Google algorithms and App Store ranking factors • Experience with GA, GSC, App Store Connect and ASO tools (AppTweak, Sensor Tower) • Experience with schema/structured data and technical SEO; proficiency in data analysis and CRM platforms

Department: Marketing Contract Type: Permanent